Yorkshire Cricket set to partner with online platform to boost cricket recycling programme

Yorkshire Cricket Foundation (YCF) – the official charity of Yorkshire County Cricket Club – has announced a new partnership with Kidd3r, an online marketplace for pre-loved sports kit.

The collaboration aims to enhance the Foundation’s Cric-Kit recycling programme and increase accessibility into the sport for individuals and families.

The groups will aim for Kidd3r's online marketplace to aid YCF’s existing physical kit drop-off hubs, making it easier for a wider audience to sell, buy, swap, and donate cricket equipment.

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Kendal James, head of participation for the YCF and founder of Cric-Kit, said: "We are excited to join forces with Kidd3r in our ongoing efforts to make cricket more accessible.

Yorkshire Cricket Foundation – the official charity of Yorkshire County Cricket Club – have announced a new partnership with Kidd3r.Yorkshire Cricket Foundation – the official charity of Yorkshire County Cricket Club – have announced a new partnership with Kidd3r.
Yorkshire Cricket Foundation – the official charity of Yorkshire County Cricket Club – have announced a new partnership with Kidd3r.

“We’ve been working with The Centre for Sustainable Design at the University for the Creative Arts on research into the Cric-Kit initiative demonstrating the social, environmental, and economic impacts that can be achieved through facilitating reuse. This is closely aligned with Kidd3r’s mission, and the platform will help us to support that research.

The Cric-Kit initiative, launched in collaboration with Zero Waste Leeds in September 2022, serves as the Foundation's flagship program for promoting the reuse of cricket kit and raising awareness about participation barriers in local communities.

Claire Moffat, founder of Kidd3r, said: "We are thrilled to partner with Yorkshire Cricket Foundation to make cricket more accessible to all individuals and families.

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"Through our online marketplace, we aim to bridge the gap between those who have second-hand cricket equipment to pass on and those who need it, ensuring that everyone has the opportunity to participate in this fantastic sport."